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TataMove launches as a bold aftersales promise

Dec 18, 2025 Tata Motors Passenger Vehicles, TataMove, Steven Terblans,


TataMove launches as a bold aftersales promise

 

Tata Motors Passenger Vehicles have officially launched TataMove, a comprehensive aftersales promise designed to give South African motorists absolute peace of mind long after they drive off the showroom floor. TataMove is a customer-first ecosystem that brings together warranties, nationwide service coverage, roadside assistance, mobility solutions and OEM-certified repairs into one simple promise: Tata will always keep you moving.

 

As Tata re-establishes itself in South Africa’s competitive automotive market, TataMove represents a strategic investment in long-term trust, credibility and customer confidence. TataMove is a commitment to all our customers that wherever they move, we’ll be there every step of the way,” says Steven Terblans, General Manager: Aftersales at Tata Motors Passenger Vehicles South Africa. “It is our way of saying: we don’t just hand over keys, we walk the full journey with our customers. Every kilometre. Every milestone,” he adds.

 

TataMove has been designed as one of the most comprehensive aftersales support programmes in its segment, offering:

• Five-year / 125 000 km vehicle warranty.

• Five-year corrosion protection.

• 24/7 roadside assistance.

• 72-hour mobility solutions to minimise disruption.

• Nationwide service centre coverage.

• OEM-trained technicians.

• Accredited repair facilities.

• High-tech diagnostic equipment.

• Xpress & Quick Service options.

• Dedicated Customer Care hotline.

 

This integrated support framework will ensure that Tata owners receive fast, reliable assistance when required, whether they are in major metros or rural regions. “We approached TataMove from the customers point of view. Real roads, real distances, real budgets and real anxieties. Our goal was simple: remove the fear and uncertainty that comes with vehicle ownership and replace it with confidence,” adds Terblans.

 

Beyond servicing and repairs, TataMove is designed around customer care as a relationship, not a transaction. The platform places strong emphasis on:

• Transparency in servicing.

• Fair repair practices.

• Fast turnaround times.

• Clear communication.

• Proactive roadside and mobility support.

 

“When something goes wrong with a car, it doesn’t just affect the vehicle, it affects someone’s career, family plans, safety and finances. TataMove is our promise to stand with our customers in those moments,” adds Terblans.

Whether it’s a late-night breakdown, routine maintenance, a long-distance road trip, or everyday commuting, TataMove positions the brand as a trusted companion in every phase of ownership. With South Africans increasingly prioritising reliability, service access and long-term value, TataMove arrives as a reassurance-backed differentiator in a crowded market.

For more information on TataMove and the full Tata vehicle range, visit www.tatacars.co.za
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