AUTOFORUM

Why experience will define automotive loyalty in SA

Why experience will define automotive loyalty in SA

Mar, 23 2026, 14:42

Opinion by Liezel Jonkheid, Founder and Director of the Consumerl Lab.

Why most CX research falls short - and how to fix it

Why most CX research falls short - and how to fix it

Mar, 12 2025, 21:23

Opinion piece by Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab

Getting value from customer feedback that is not always what it seems

Getting value from customer feedback that is not always what it seems

Dec, 10 2024, 19:57

Getting value from customer feedback that is not always what it seems Part 2

Getting value from customer feedback that is not always what it seems

Getting value from customer feedback that is not always what it seems

Dec, 10 2024, 19:54

Opinion piece by Liezel Jonkheid, Director and Founder of the Consumer Psychology Lab Part 1